Belazu was founded as The Fresh Olive Company in 1991 by Adam Wells and George Bennell.
At the Belazu Ingredient Company they source and create authentic Mediterranean ingredients that are trusted and loved by chefs and consumers alike.
mediterranean • Speciality • Quality Ingredients
"People say ‘the customer is king’ (we do too, and we mean it)… but we are also all about the ingredients. We know what a difference great ingredients make – ingredient is king, and everything we do supports that."
Belazu are one of the founding fathers of the Mediterranean food revolution in the UK and service the industry across all food channels. Their ingredients have become a kitchen must-have and are known for their authenticity and depth of flavour. The journey from farm to table matters just as much as it did back during that
sunny summer of 1991. They buy ethically, operate as sustainably as we possibly can, look after their team and funnel 3% of their pre-tax profits into charities including the Belazu Foundation, which supports food and education projects for kids and young people in the UK and the Mediterranean.